Golden EDI | NAB Solutions
Better together
It all started in 2018 when representatives from Golden EDI and NAB Solutions connected during Directions EMEA. They discovered a shared vision at a moment when cloud technology was about to transform the industry. Both Golden EDI and NAB Solutions recognized the potential and made a decisive move to focus entirely on cloud solutions.
“Our strategy was clear – go all-in on the cloud. We identified Golden EDI as a partner who shared our mindset and innovative approach,” explains Johan Adenmark, CEO at NAB Solutions.
“When we met NAB Solutions, it was an instant match. They are innovative, bold, and not afraid to make the first move. We both saw the potential of cloud technology and knew right away we wanted to work together,” says Christian Jönsson, COO at Golden EDI, about the first encounter with NAB Solutions.
NAB Solutions has built a strong foundation since 2001, growing to over 100 employees and serving 250-300 Business Central customers. Their journey has been exciting and characterized by a focus on innovation and customer value.
Filling gaps in Business Central
When Microsoft launched Business Central, NAB Solutions noticed a recurring pattern –new products often reached market before all functionality was fully developed, creating gaps in the customer experience.
“We were missing some functionality,” explains Johan Niedomysl, Head of Delivery at NAB. “Golden EDI filled one of those gaps with their e-invoice solution – a seemingly simple function that solved an important function for us to be early adopters.”
The ready-to-use nature in all Golden EDI’s solutions add value to NAB Solution. “All we have to do is activate them, this creates a sense of security,” Johan continues. “They have quickly become our go-to solutions for customers. They simply do the work.”
“E-invoicing and EDI are our main deliveries, among many other solutions for Business Central, together with NAB," explains Christian Jönsson, COO at Golden EDI. "All our pre-packaged solutions help partners fill gaps in functionality and add immediate value for their customers. We focus on creating simple tools that work right away, helping our partners become more competitive in various business areas."

A partnership built on adaptability
For NAB Solutions, it's all about customization and solving problems. Golden EDI’s solutions complemented this approach with their adaptability to different customer needs.
“A product can solve one basic need, but customers want to accomplish that in different ways,” explains Johan Adenmark. “Golden EDI takes all possible variations into account, which aligns with our commitment to customized solutions.”
“We offer pre-packaged solutions that cover most standard needs and scenarios, while customization for specific parts that make each customer unique is still possible. This gives our customers the best of both worlds – proven solutions that work right away, plus the customized touches that fit unique business needs.” – Christian Jönsson.

Maintaining a strong relationship
Over 100 joint customers later, the partnership continues to thrive through regular engagement. Golden EDI and NAB Solutions hold focused 45-minute check-in every six weeks and regular training sessions.
“Our meetings are invaluable,” says Johan Niedomysl. “Sometimes we address hands-on technical issues, and other times we discuss customer needs. These regular touchpoints keep our relationship strong.”
Rickard Alstråle, Partner Success Manager at Golden EDI, has had a few trainings with NAB Solutions’ consultants and shares his thoughts about their commitment: “They've taken the time to really understand our technology, train their team, and figure out how to best help their customers. They're not just another partner; they're problem solvers who care about doing things right."

Success factors – Trust and functionality
When asked about the key to our successful partnership, Johan Niedomysl answers without hesitation “Trust. We have complete confidence in each other and what we deliver. This has built a strong and long-lasting relationship.”
Johan Adenmark adds a practical perspective: "At the end of the day, the product has to work. Customers must be able to do their job. Our success is measured by our customers' ability to accomplish what they need to do."

Looking into the future
NAB Solutions is on an exciting growth journey with plans to expand in USA and UK. They are also advancing with AI, implementing smart solutions both internally and in their product development.
Golden EDI is committed to supporting this global expansion. “We want to continue working with our partners. We know that Golden EDI is ready to face any challenge together with us,” – confirms Johan Niedomysl.
“We take pride in supporting NAB Solutions’ growth journey. As they continue expanding internationally, we're ready to scale our support and evolving our solutions to meet the needs of their global customer base. Their success fuels our innovation.” Christian Jönsson, COO at Golden EDI.

A partnership that stands the test of time
The partnership between Golden EDI and NAB Solutions demonstrates that partner and business success rely on fundamental principles such as trust, mutual respect, and shared goals.
Johan Niedomysl describes our relationship as the one you have with a really good friend “We might not speak on a daily basis. But when we do catch up, it feels like not a day has gone by. That is a great feeling.”
”What excites us about our partnership with NAB is how we've grown together – over 100 customers now rely on our collaboration. It's not just about the numbers, but how we continuously share insights, learn from each customer implementation, and keep improving ourselves,” Christian Jönsson concludes.
With over 100 mutual customers, shared goals and a promising international expansion on the horizon, the collaboration between Golden EDI and NAB Solutions continues to thrive. And this partnership is proving that in a world of business technology, we truly are better together.

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